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Summary: Living on the Fault Line, Review and Analysis of Moore's Book
EAN13
9782511017937
Éditeur
Business Book Summaries
Date de publication
Langue
anglais

Summary: Living on the Fault Line

Review and Analysis of Moore's Book

Business Book Summaries

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The must-read summary of Geoffrey Moore's book: "Living on the Fault Line:
Managing for Shareholder Value in the Age of the Internet".

This complete summary of the ideas from Geoffrey Moore's book "Living on the
Fault Line" asks a fundamental question: "What should an established company
which rose to prominence prior to the age of the Internet know and do about
its stock price now the Internet has arrived?". The answer is both simple and
complex to achieve - companies must use the internet to build a competitive
advantage. In his book, the author explains ways to accomplish this ambition
in the online age. He suggests that companies now need to look closely at how
they can add value with new technology – in the value chain, for example, or
in company execution. This summary will teach readers to understand the
process of new technology adoption and why it plays a big role in building
competitive advantage.

Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge

To learn more, read "Living on the Fault Line" and discover how you can take
advantage of the internet to get ahead of competitors and stay there.
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